The Welcome In Between

We’re really proud of our work on Jacob’s, an Irish brand that people hold close to their hearts – and this is certainly a platform with a lot of heart. Our launch TVC drops in on a dad as he juggles working from home and entertaining his daughter – a currently very relatable scenario. We cast a real dad and daughter and their relationship just jumps off the screen. There are few brands that can truly say they have been a part of people’s lives for generations and this new platform has the potential to demonstrate this for years to come.